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Hardly textbook style, 'Mrs. O' look gets book
NEW YORK - Mary Tomer is the first to acknowledge she's not the biggest fashion follower - or she wasn't until Michelle Obama burst onto the media scene. Since then, Tomer has become an almost daily chronicler of the first lady's wardrobe on her blog, Mrs-O.org, which now boasts site traffic from 221 countries and territories.
Tomer says she created Mrs-O to keep tabs on the outfits, accessories and designers that were reinvigorating the American fashion world. She learned so much, she says, that it's all become a new book "Mrs. O: The Face of Fashion Democracy."
It includes commentary, photos and interviews with designers Jason Wu, Kai Milla and Michael Kors, among others.
"I don't work in the fashion industry and other than me studying the pages of Vogue, I don't have a lot of information about it. I started with Style.com, sometimes got a few leads on what she was wearing," says Tomer, a 28-year-old brand strategist at an ad agency.
Fast-forward a year and Tomer finds herself in the loop, sometimes getting word on what Mrs. Obama is wearing straight from the designers. Otherwise, followers of the blog offer tips.
Tomer recalls
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Hardly textbook style, 'Mrs. O' look gets book
NEW YORK - Mary Tomer is the first to acknowledge she's not the biggest fashion follower - or she wasn't until Michelle Obama burst onto the media scene. Since then, Tomer has become an almost daily chronicler of the first lady's wardrobe on her blog, Mrs-O.org, which now boasts site traffic from 221 countries and territories.
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